A/B Testing and Optimization

Some personalization vendors started off as A/B Testing and Optimization software, combined with segmentation.

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AB Tasty Review

2.0

AB Tasty is a French “All in One CRO Platform” that offers testing, user insights and

Omniconvert Review

2.0

Omniconvert is a conversion optimization tool for your website. They offer some personalization

Adobe Target Review

3.0

It seems to be a current trend for testing tools to notice the increased importance of and demand

Google Optimize Review

4.0

Optimize is mainly an A/B testing platform. It allows you to run experiments on your website in

Visual Website Optimizer Review

4.0

VWO is an “A/B Testing and Conversion Optimization Platform”. It is a place where - qualitative and

Optimizely Review

5.0

Optimizely started off as an A/B testing tool and is seen as the leading experimentation platform.